Online shopping has grown rapidly in recent years. This is putting pressure on brick-and-mortar stores’ revenues. To give context, ecommerce sales have increased by $129 billion from 2013 to 2016. This represents an increase of 5.8 percent to 8.5% of total retail sales in America. 77% of the U.S. population has access to the internet as of 2015. More consumers […]
Tag: retail
Retail Profits Driven by Customer Dwell Time
Customer experience is vital in the retail industry. It has been important for years, but it is now crucial to drive customer satisfaction and repeat business. Customers who are satisfied and spend more time with their store will be happier and they will buy more products. This will lead to increased profitability and a greater number […]
Keep it simple: How retail can retain convenience
Source: https://www.mytotalretail.com/article/keep-it-simple-how-retail-can-retain-convenience/ I don’t know if you feel the same, but convenience is something I really love. Whole Foods is my favorite place to order groceries. They deliver my groceries right to my door when I get home. I love the convenience of being able to purchase online and pick them up in-store. I place an order on […]
COVID-19 Part 2: The Impact of CPG and Retail on COVID-19
Two months have passed since the COVID-19 pandemic. With that comes a new wave in consumer behavior. Consumers are getting more used to their current lifestyles and anticipating how shopping will be for them after the crisis passes. The new trend is to prioritize comfort foods over paper and pantry products. Our latest survey about the impact […]
Brick-and-Mortar must repurpose existing employees for a new retail model
Retail has been transformed by the coronavirus pandemic. Contactless delivery and curbside pickup have become the new standard in fulfillment. It’s clear that consumers are in desperate need of essential items like groceries, hand sanitizer, and masks. This demand is so high that even Amazon.com, an e-commerce giant, was unable to keep up. Demand grew as did shipping […]
The new reality for non-essential retail: Can the store experience survive?
COVID-19 caused a major shift in the way we shop. Stores deemed not essential were closed and those that remained open were drastically altered. It was a difficult task to go to the grocery store. You had to wait in long lines, wear masks and keep your distance from other customers. These restrictions can feel uncomfortable […]
Five Trends that Will Shape the Future of Brick-and-Mortar Retail
Did it prove to be a difficult year for retailers individually? No doubt. In the last year, we saw many businesses close their doors. The overall trend is positive for brick-and-mortar retail. According to the U.S. Department of Commerce, total retail sales increased by 6.9% in 2020 compared to 2019. ( via The Balance). 2020’s final take: $1.47 trillion. Even with […]
Multichannel retail: Why one marketplace is not enough
Every online store you sell is a sales channel. This includes your website, Amazon, Instagram, Instagram Checkout, etc. No matter how well a channel is, if you only sell through one channel, you are missing out on potential customers. Online shoppers, even those within your target audience, tend to have a few favourite platforms on which […]
Melissa Campanelli hosts Make It Big Podcast: Hybrid Retail & the Future of Commerce
We live in a mixed world. This episode features Melissa Campanelli, Women in Retail Leadership Circle co-founder, and Meghan Stabler from BigCommerce to talk about digitizing the offline experience. Some consumers want to experience offline retail once again as we move into a post-pandemic era, while others prefer shopping online. Find out how brands can create a […]
How to Start a Retail Business in 10 Steps
Opening a retail store requires more careful planning than meets the eye, especially in today’s competitive landscape. To open a successful brick-and-mortar store, you need a business plan including market research and a legal structure for your business, an ideal storefront location, startup funding, products, and a team of employees ready to sell. Learn how […]
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