Tag: blog

Enhanced Blockchain-as-a-Service

Enhanced Blockchain-as-a-Service Blockchain solutions were able to offer encryption, immutability, and some distribution in its early days. We saw more features being added over time, including tokenization and interoperability. There has also been a rise in Decentralized Autonomous Organisations (DAOs) in recent years. The next generation of blockchain solutions is here and it has brought with […]

9 Tips to Boost eCommerce Conversion Rates

9 Tips to Boost eCommerce Conversion Rates Consumers have changed their shopping habits due to the pandemic, and are now more inclined to shop online. According to Statista business data platform, retail eCommerce sales in 2021 reached an estimated 4.9 trillion U.S. Dollars worldwide, compared with 3.3 trillion U.S. dollar in 2019. It is expected to reach 7.4 […]

Black-Owned Businesses to Support

Black-Owned Businesses to Support Juneteenth is an annual event that takes place on June 19th to commemorate the 1865 announcement declaring Texas free from slavery. Although the first Juneteenth was more than 150 years old, the Black community still feels the effects of slavery and the subsequent generations of systemic racism. This milestone is especially […]

Sell Online and Thrive: An Overview of Online Marketplaces

Sell Online and Thrive: An Overview of Online Marketplaces Although online advertising and marketing can bring more customers to your online shop, they can quickly become expensive. Imagine if you could promote your brand and sell more products at the same time. Online marketplaces allow you to do exactly that: showcase your merchandise and brand on platforms […]

Multichannel Selling: Increase sales and protect your brand

Multichannel Selling: Increase sales and protect your brand There are many avenues available to reach new customers today. The number of avenues available to reach new customers is growing at an alarming rate. Many people start by creating a user-friendly, branded website that is focused on customer experience. While this is a good way to legitimize and promote your […]

How to deal with the two most prevalent types of payment fraud

How to deal with the two most prevalent types of payment fraud Global eCommerce sales are expected to reach $5.5 trillion in the coming year. Payment fraud is on the rise as more people make online payments. Fraudsters are salivating at the prospect of this expanding landscape. Ecommerce website security is essential if you are creating or running an […]

How strategic and scaleable loyalty solutions are needed

How strategic and scaleable loyalty solutions are needed Your brand’s success is dependent on building loyalty from the beginning. It is no secret that online brands are increasingly competing, making it harder to acquire customers. The future brands won’t be able to succeed solely with new customers. Instead, they will need to focus on customer loyalty […]

Ten Benefits of a Marketing platform

Ten Benefits of a Marketing platform How can you create better customer experiences? A connected marketing platform. Brands can accelerate their success by leveraging an integrated Marketing Platform, which allows them to scale quickly and maximize their revenue. Your brand could be dependent on multiple platforms without a single platform. This can lead to silos, poor time […]

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